Nutra Elixoria was founded on a quiet idea: that the most powerful beauty rituals are the ones you can't see. Inside-out nutrition, formulated with the precision of pharmaceutical science and the soul of an apothecary.
Nutra Elixoria is a Pakistan-based nutraceuticals house, founded in 2026 in Rawalpindi. We do not chase trends; we curate. Every product on our shelf is chosen for one reason — that we would happily drink it ourselves, every morning, for the next year.
We bridge a quiet gap in the local market — between cosmetic creams that only treat the surface, and clinical supplements that ignore everything ritualistic about skincare. Our featured product, GLUTAGE, pairs L-Glutathione and marine collagen with fifteen essential nutrients in a single elegant 50ml daily shot, manufactured under licence NHM0089. More products will join the house — quietly, carefully, and only when they meet the same standard.
Every order is delivered free across Pakistan with cash on delivery available — because we want the first sip to feel as effortless as the result.
Founder & Chief Executive Officer
Shahid Ahmed Baloch founded Nutra Elixoria in 2026 on a simple conviction — that Pakistan deserves a wellness house with the same editorial standard you would find in the world's finest beauty boutiques. After years observing how fragmented and surface-level the local skincare market had become, he set out to build something the opposite of fast: a curated destination where every product on the shelf earns its place.
Under his leadership, Nutra Elixoria works only with licensed manufacturers, obsesses over ingredient provenance, and builds a brand experience that respects the woman or man at the centre of every formula. GLUTAGE is the first chapter of a longer story — one written carefully, not loudly.
We believe true radiance is not painted on — it is nurtured at the cellular level. We only stock formulations built around bioavailability, not buzzwords.
Nutraceuticals deserve pharmaceutical rigor. Every product on our shelf is produced in a licensed facility — our flagship GLUTAGE is manufactured under licence NHM0089 with strict batch testing and full traceability.
Hand-picked for South-Asian skin, climate, and lifestyle. Sourced for purity, delivered free to every city, with cash on delivery — because trust is earned, not advertised.
Step into the Nutra Elixoria ritual. Order GLUTAGE with free delivery and cash on delivery across Pakistan.